Friday, 24 August 2007

Advertising-free zone.


This is a tv ad for Sky Movies, emphasising the fact that they have reduced advertising breaks during movies. It was filmed in Sao Paulo, which is actually currently going through a period when all exterior advertising has been removed from the city- something i couldn't quite beleive when i first heard about it. The sight of a cityscape completely devoid of all exterior advertising is something to marvel at. It is completely surreal but strangely beautiful, and it says something about the advertising industry that an advert can be made about a ban on adverts...oh the irony. Chortle.

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